“When the wish is illuminated” is a multisensory, interactive, collaborative and temporary project that we have developed for Viabizzuno, an undeniable reference in light design and lighting projects. It arises with the purpose of reflecting on the power of light in the body to body actions. And, with the will to inquire about the light preferences of people in their intimate scenography.
During the creative process we realized that the world was divided between those who do it in the dark. And those who do it with the light on. However, this is a little-discussed topic. Is it because it doesn’t seem important? Is it because, in full fury, we don’t have time to think about which light to turn on or which one to turn off? Or is it because, in reality, we do not know how to play with it and use it as we please?